Impressing upon a residential customer that they need to keep up with maintenance on their HVAC system isn’t a hard sell. They can see the value in protecting their investment and keeping their heating and cooling costs as low as possible. While your commercial HVAC customers tend to want those two things as well, sometimes you have to advocate a bit more to get them to understand the additional benefits of the commercial HVAC maintenance plan you offer.
One tactic you can use is to remind them that a healthy HVAC system equates to a healthy staff. When indoor air quality suffers due to an HVAC issue, the loss of production can be far more costly than what they would be paying you for commercial HVAC maintenance services. In addition to cleaner, healthier air, a properly working HVAC system delivers comfort, and studies show that workers are more productive when they are happy, satisfied, and not struggling with hot or cold conditions.
Another point you can make with your commercial HVAC customers is that an unhealthy HVAC system can lead to not just disgruntled employees, but a poor first impression with customers. If their building smells dank or musty because of indoor air quality concerns, their customers are more likely to go where they can breathe better.
At Makers Supply Co., we aren’t just a trusted, reliable source for your commercial HVAC equipment, supplies, parts, and tools. We are also dedicated to your success and that includes sharing our experiences in the field and advice that can help your business prosper. Providing you with tips for advocating your commercial HVAC services to area businesses is just one way we strive to assist you. Feel free to stop by any time to discuss anything about HVAC or plumbing. We’d love to see you and talk over ways we can help.